Tampa Bay rap group Splitta Squad explodes on the scene with their latest offering. This time Splitta Squad blesses the masses with the highly contagious strip club anthem and video to their latest single “Do It.” The song was produced by M. Rell. The video, which was shot on location in Tampa, was directed by videographer Jeff Osbourne.
Over the last year, Splitta Squad has been preparing for the release of their forthcoming album, “The Re-Creation.” It will epitomize a more modern day approach to feel-good music. Since 2004, this has been the goal of Splitter Records/Splitta Squad.
With the growing success of their last crossover smash single, “Superstar,” the rest of album should be full of hits,” says Julia Beverly – Ozone Magazine.
When most people think of Splitter Records/Splitta Squad, they automatically think of Tampa Tony, previously Splitter Record’s main priority. Tampa Tony’s success was renowned for being the only rapper from Tampa reaching outside the limits of the music industry. Splitter Records has been able to successfully brand itself by putting out merchandise such as: Da Splitta (selling 40,000+ & featured in High Times Magazine), Bobble Heads, and even their own line of DS Sneakers.
Not only were they able to brand themselves, Splitter Records was also able to maintain a great fan base with southern classics such as “Keep Jukin,” “She Lies,” “Bobblehead,” “Can’t Juke Without Me,” and most noted Trick Daddy’s “J.O.D.D.,” which features Tampa Tony and Khia. “J.O.D.D.” was featured in the movies – Into The Blue & 40 Year Old Virgin as well as the video game – Midnight Club 3 – Dub City.
Due to the unfortunate circumstances of Tampa Tony, the label has been forced to redirect its focus. Splitter Records has now introduced Great Things Ent. & Da Splitta Squad, which consists of rappers Great & Chuck, whom have been with the label since day one. They have ultimately become a true product of what Florida has to offer and are well on their way to becoming the next major thing out of the their market.
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